Coffee professional with more than 20 years of experience, focused on coffee quality, teaching professionals how to improve their skills and apply them in their businesses.
Pioneer of Specialty Coffee in Spain with national and international experience in managing high-value brands and developing B2B and B2C businesses in retail, hospitality, and service companies.
Skilled in introducing new business lines, reversing low sales productivity, and efficient management with strong adaptability to change.
Q Grader Instructor, Q Grader Arabica, Coffee Value Assessment Instructor.
Authorized AST for all modules.
Representative of World Coffee Events.
Head of Coffee at Algrano, Zurich.
Co-Founder of La Marzocco Spain, SL.
Founder of Coffee People (2013).
Co-Founder of SCAE Spain (2008).
National Coordinator of SCAE Spain (2014–2016), organizing championships and the first Specialty Coffee Festival in Spain (2014 Vitoria, 2015 & 2016 at Matadero, Madrid).
Certified International Sensory Judge for the World Barista Championship since 2009 to date.
Authorized SCA Trainer since 2006.
Certified for: Barista, Brewing, Green Coffee, Roasting, Sensory Skills.
SCAE Coffee Diploma #105.
International Jury Member of the Cup of Excellence (CoE) 2006–2007.
Coffee Expert at Sara Lee from 1996 to July 2009. Responsible for quality assurance, development of new coffee and tea products, and creation of training programs for both. Member of Sara Lee’s International Barista Network and Trainer of Trainers.
Since 2006, involved in organizing Barista Championships in Spain. Judging internationally since 2007 at the World Championships of Latte Art, Coffee in Good Spirits, and supporting international competitions as Sensory Judge, Head Judge, and WCE Representative.
In 2009, certified as International Sensory Judge by WCE in Barista, Latte Art, and Coffee in Good Spirits. Has continuously renewed certification as Sensory Judge for the World Barista Championship and World Coffee Roasting Championship to date.
Since 2013, judging at the World Ibrik/Cezve Championship.
2010–2013:
Director of Barista Academy in Barcelona.
2013: Founded Coffee People, providing training and consulting services to companies such as Jacobs Douwe Egberts, DeLonghi, and Tchibo. Also established the import and distribution of La Marzocco espresso machines in Spain and Portugal.
In October 2014, launched the True Artisan Café in Barcelona, a project in collaboration with La Marzocco, creating a space where the growing community of baristas and roasters could meet.
Since 2018, Elisabet has been fully dedicated to training coffee professionals and representing World Coffee Championships, validating and collaborating in championship production, as well as delivering SCA-certified training in Spain and abroad.
As a consultant, she has helped companies in the sector improve processes in Training, Quality, and Green Coffee Purchasing departments.
